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Showing posts from March, 2019

How To Give Visibility To My Travel Agency With Technology

We could offer numerous tips on how to improve sales in traditional travel agencies, but for us, the main engine of improvement for these is the technology. While it is true that in the 70s were the first businesses that relied on innovation to develop their business, now, OTAs or projects of collaborative economies have been eating land and without a change and technological investment will be very difficult maintain your business level Travel Dock Technologies for travel agencies. That's why our biggest recommendation is that every agency should have an updated management software , in the market, there are tools that improve the position in this changing environment. Although there are many that already have integrated technological systems, sometimes they do not take advantage of it enough. Almost all have internal management software with which you can save on costs and increase sales. From Travel Dock we are working to create technological tools that integrate th

9 Modern Marketing Ideas For Travel Agencies

Many people predicted the death of travel agencies a few years ago. With the Internet, anyone can buy an air ticket or book a hotel. The penetration of the Internet in the market of people traveling is very high regardless of age or countries. The purchase of Internet tourism is not limited to the richest countries or the wealthiest people. The truth is that the diversity of options that exist to buy on the Internet has made it important to have a "centralizer" to help us avoid chaos or bad decisions. The more experienced travelers know that there is nothing worse than to find that the photos on the hotel's website were actually a montage: -S The traditional travel agencies that were dedicated only to selling round-trip tickets have it very hard because they do not offer added value with regard to making the purchase online. Airlines have done a great job to improve the direct shopping experience and also the sites that compare prices of different airlines and hotel

Advantages of a CRM for Travel Agencies

A CRM will help you in several aspects, for example: in the management of marketing campaigns, in the automation of the sales force, in the internal collaboration of your teams, in the monitoring of sales opportunities, in the attention to the client, in the reports and much more. In addition, it will boost productivity and optimize the rationalization of resources in the management of customer relationships. A CRM can improve the perception of its customers The way in which the client perceives their ability to serve them will impact their ability to earn and retain them. A CRM will help you manage relationships with your customers. When choosing a CRM, keep the following in mind: Choose a tool that saves you time, helps you stay proactive, and demonstrates your solid skills on your organization. Manage multiple clients You must opt ​​for CRM software that facilitates the management of your customers, in order to obtain greater productivity and also allows you to plan for

10 Tips To Be A Successful Travel Agent

Follow these tips and be the best travel agent: 1.- Specialize Choose a few activities or destinations and specialize in them, be the best in them than any other person since travelers have access to the information provided by the internet and when looking for an agent they really need a real specialist. 2.- Give a personalized service Make a difference, offer solutions and provide all the information that the client needs, that is, it offers a highly personalized service, with recommendations for a true travel experience. 3.- It offers experiences The more details and solutions you provide, the more satisfied customers you will get. It provides really useful information, according to the specific needs of each traveler. Thus, you will be the difference. 4.- Develop a reputation Most agents can sell much more if they are perceived as a trusted advisor. That means building relationships of trust instead of aggressive selling skills. It also uses social networks to crea

10 Marketing Strategies For Travel Agencies

The travel agencies are in high demand today. By increasing demand, this type of business is multiplied and agencies must put the batteries to attract and consolidate customers. And this is where what is known as Tourism Marketing comes into play. We can define this marketing as a succession of strategies, applied to the tourism sector, which helps to extend the image of the brand, attract new customers and consolidate existing ones. With the unstoppable advance of technology, the way to shape the marketing strategy has changed. Without further ado, let's analyze the main strategies that marketing agencies follow today. 1) Website Ranking  The objective of website ranking is to try to make a website appear in the top positions of search engines (usually in Google), under a certain keyword (keywords).For example, in the case that a client wants to travel to the USA, he may use the Travel to the USA key in the search engines and click on the first results. The travel agenc

4 Tips For Your Touring Company Sell More!

You who own a tourism company should always have your focus on some points, such as cost reduction but without leaving aside the satisfaction of your client. In today's article, we've brought four tips for you to increase the number of conversions in your tourism business without losing focus on your customer's satisfaction! ENCOURAGE YOUR TEAM In order for you to increase your conversions and your profits more and more, your sales force needs to be motivated, after all, a company is a reflection of its employees. To do this, make the work environment a pleasant place and stimulate the interaction between employees! Recognize your employees, praise and offer awards for goals achieved. For more tips on motivating your sales force. SEARCH THE BEST DESTINATIONS In order for your potential customer to buy tickets or a travel package at your tour company, you need to offer destinations that are interesting to them. That's why it's so important that you get to k

Tips to Increase Results of your Travel Agency

Increase the results of your travel agency with these easy to apply tips. Each year it brings its own surprises and novelties, and therefore it is essential to be aware of trends to increase the results of a travel agency. However, it is easy to recognize the most important focuses if adequate attention is given to market inclinations. Here we give you 3 tips for your agency to get better results in what is left of this 2019. 1. Invest in differentiation strategies To increase the results of a travel agency, each one of them should aspire to concentrate their efforts to improve the attention of the demand, optimize their services and identify the opportunities that are given to them in the industry through the correct use of resources. In this context, it is essential to refer to one of the simplest tools to be able to identify when to make use of your resources in a profitable way: through a SWOT analysis, that is, recognizing the strengths, opportunities, weaknesses, a

Inbound Marketing Tips For Travel Agencies Or Tourism Companies

Most travel agency owners live and breathe travel, but some leave marketing behind. Marketing for travel agencies is complex, prices are generally low, competition is high and effort is key, so you probably prefer to get away on that trip you are trying to sell so hard. Manage your website with new offers and content, have a booking engine, GDS, reviews, blogs, newsletters, and social networks at the beginning generates few results by making a hole in your pocket and removing the mood. Before taking a step back, review your fundamentals, know the tools you have and their tactics to activate your marketing game. Understand your customers How can you implement a marketing strategy if you do not really understand your ideal customers? Yes, getting geographic information is important, but the idea is to go beyond that, you must ask yourself what drives you to investigate, plan and reserve. What motivates them to travel? What frustrates them? Where do you find the information?

6 Effective Ways to Market Your Travel Agency

There were 105,300 travel agency jobs in the United States since May 2008, with little or no change in employment as of 2008 as expected in 2019, according to Bureau of Labor Statistics , a division of the US Department of Labor. This means distinguishing in this competitive business segment, you must understand how to market and promote your travel services so that you can bring in more customers than your competitors. Develop a website. Consumers search online for research, plan and book travel. If you do not have a website, hire a web designer and marketing copywriter to develop. Create a marketing plan Planning your promotional efforts provides a "road map" that helps you achieve your goals. Identify the objectives for your travel business; the main competitors in the market and their strengths and weaknesses; the customers that you will address; and the marketing strategies and tactics you will use. Spread the word. Tell your friends, family members, and curre

Increase The Sales Of Your Travel Agency

As in any business, what we all want is to increase our sales, but this time we will give you some tips to increase the sales of a travel agency. Are you ready? Take note. As the main point is very important to offer customers excellent service and inappropriate conditions, always remember to "sell quality, sell correct customer service". We hope these tips will be very helpful for your travel agency and take into account that they will work in the long term if you try hard. 5 TIPS TO INCREASE THE SALES OF YOUR TRAVEL AGENCY  1. Use proper equipment Your staff must have the right equipment. It is worth mentioning a travel agency management software , the fundamental piece as its work material. Take into account obtain adequate software to properly manage sales, travel, payments, bills and in general everything related to your travel agency. Do not make unnecessary efforts since that is really a waste of time and effort that you can take advantage of to offer good c

10 Marketing Tips For Online Travel Agencies [Updated 2019]

Online travel agencies use portals or websites as the main means of communication with their customers. A series of tips must be taken into account when managing all types of technologies to reach the public that interests us. It is essential to implement an effective communication strategy, which appropriates ICT (Information and Communication Technologies) for its purpose and, in this case, reference, social marketing as a fundamental tool when communicating. Referring to the most used social networks: Twitter and Facebook , Travel Dock brings you a compilation of the 10 key points when it comes to conducting campaigns and efficient calls, ranging from product launches to social or academic events. Not only the design and development of websites for online travel agencies make us different, but we owe it to the monitoring of the latest trends that today, and in a near future, are and will be present in the communication policies of any company. 1. Corporate Image: I

How To Set Up An Online Travel Agency In 2019

Do you want to introduce yourself to one of the most successful and challenging businesses of today? We tell you how to set up an online travel agency and we give you the advice you need to start your journey without problems and reach success as soon as possible. Legal requirements to set up a travel agency If you still do not have a physical travel agency you should start with the same as any other company: trademark registration, registration in social security, etc. In addition to the requirements of any other type of business, travel agencies must meet two fundamental requirements: the mandatory bond or guarantee and liability insurance. If you have doubts about the steps you should take we advise you to put yourself in the hands of professionals: consultancies, travel franchises or travel agency associations. it is not necessary to have any specific title to sell tourist services if it is necessary to apply for a travel agency license. For this, you should consult wit

Why Should Travel Agencies Exchange EXCEL For Management Software?

At present, where technological advances are increasing, there are still travel agencies that are managed using paper and spreadsheets. Normally a travel agent says "with Excel , I can go faster" or "Excel fits my needs" or "with Excel I have the flexibility I need" . But in these times, this generates more complexity for the travel agent ... Now, surely in some aspects of the basic operative management of an agency, Excel will work, but what about online reservations, integrations with GDS, electronic billing or integration with mobile applications ? Today, the integration of tasks and systems is essential so that the travel agent can buy time to sell more and improve their service. That is why below we detail some reasons why a management system is more secure than Excel in a travel agency: 1) Excel is not specialized in travel agencies: Excel is used by different types of companies, that is, it is generic. And the travel agency sector has ma